MEA – Retired Website Voted Second Best In The Nation!

What a great way to end a week before a holiday!

I just got an email that said for the second time, one of our websites was voted one of the best of its kind in the nation.  STG has proudly worked with various parts of the Michigan Education Association, both here in Lansing and around Michigan, since our founding as a company, and one of the sites we made and maintain for them is for the Michigan Education Association – Retired.  Last year at the NEA – Retired Annual Meeting, it was voted to be the best NEA – Retired website in the nation for both the website design and the content of it’s newsletter, and this year … Read More

Web Basics: HTML vs. CSS

While HTML (Hypertext Markup Language) and CSS (Cascading Style Sheets) are separate coding languages, they’re not so much distinct choices as they are two connected and essential pieces for building a web page. HTML and CSS are best used together to create a functional and appealing page.

The majority of a page’s content is defined in the HTML. Images, links, text formatting, and all of the text content are found here. Inside the HTML code is also where the information gets organized: headers, paragraphs, numbered lists, and bulleted lists are just a few of simple functions for organizing information.

CSS describes the presentation of all of this information that’s been defined in the HTML. For example, what the headers say … Read More

Questions Your Web Provider Should Ask You

 

Do you have a preferred color scheme?
Why?
For design of course! Who doesn’t want their new website to be aesthetically wonderful?
Do you have any websites in mind, or see any websites in our portfolio, that you find particularly appealing? If so, what about them?
Why?
For both function and aesthetics. Looking at other sites that you find appealing can help by providing programmers with a visual representation of what it is you’re looking for.


What kind of functionality are you looking for? Appointments, ecommerce, pictures, portfolios, email, calendars, etc. 
Why? 
This is important for most than just the obvious purpose of figuring out which functions you would like on your site. It also helps to make Read More

How Can SEO Help Your Company?

 

First of all: What is SEO?

SEO stands for Search Engine Optimization, which refers to the act of using popularity, keywords and key phrases in your content in order to make your site and profiles appear higher on the results list when searched through a web browser, such as Google or Bing. This is very important considering that a website is much more likely to be selected based on how highly it ranks on the results list.
As a small, new or local business, it tends to be difficult to draw attention to yourself. The key goal of SEO is to help customers find you, rather than chasing after them yourself. Read More

Our Creative Process

 

What are the steps involved in having your website developed by STG?

 

Many of our clients are unfamiliar with website design. Keeping this in mind, when we begin planning a website for a client one of the first things we do is explain the processes we go through in order to create their site. What is that process? Well, we usually follow these steps:

 

1) The first thing we do is speak with the client and figure out what exactly it is they are looking for, by asking questions…a lot of questions, such as:

 

How many pages do you think you are going to have on this website?
Which kinds of pages? Home, Services, Contact Us, About Us, Schedule Read More